洛阳纸贵

luòyángzhǐguì

paper is dear in Luoyang (said of the wide circulation of a popular work)

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Luo4 yang2 zhi3 gui4

lit. to push up paper prices in Luoyang (idiom); fig. sensational popularity of a new book

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洛阳纸贵

luò yáng zhǐ guì

（比喻著作风行一时） Paper becomes expensive in Luoyang -- good writings make people copy them.; overwhelming popularity of a new work causing shortage of printing paper

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洛陽紙貴|洛阳纸贵 [Luò yáng zhǐ guì] ► lit. to push up paper prices in Luoyang (idiom); fig. sensational popularity of a new book